Nuca Subeliani’s public lecture “How to avoid and manage communication crisis”

Gepra's senior consultant, Nuca Subeliani held the public lecture “How to avoid and manage communication crisis” at PR School.

The following topics were discussed at the lecture:

Definition of crisis
Crisis management process and prevention mechanisms
What is the impact of corporate culture in crisis management and what role do employees play in dealing with external audiences;
Media relations
What is the role of company spokespersons in times of crisis;
How to set up an anti-crisis staffing scheme
What are the challenges for the team in times of crisis?