Within the collaboration of GEPRA and Blue ocean, Seth Godin's book "this is marketing" has been released.
You can purchase the book at any branch of BIBLUSI.
Today is the 180th anniversary of Iakob Gogebashvili!
Gepra decided to make a gift for Georgian readers, and together with the National Center for Manuscripts and calligrapher Davit Maisuradze, we created Iakob Gogebashvili's handwritten font.
You can download the font from the following web-page: http://manuscript.ge/sazogado-mogvatseta-shriftebi/
"From Zero to One" event was held on October 15th at the International Training University of Management and Communication "Alterbridge"
The speakers of the event Soso Galumashvili, Tamta Gvelesiani and Mako Jaoshvili talked about how startups should become large companies. How to create something new from scratch and not start copying what already exists, even if it is very successful.
What is PR strategy? What do we need it for or who should work on this document? How do we know if we need a PR consulting company or a strong PR team?
How do we define PR strategy and how do we measure results?
The guest of Marketer podcast is Kakha Maghradze, Gepra Senior Consultant.
On the 1st of September, another conference about spinal muscular atrophy was held by SKA.
The event was attended by doctors, patients and their family members, supporters, media representatives who discussed the disease, its treatment problems and future plans.
The press conference was moderated by Tinatin Samkurashvili, Senior Consultant of Gepra.